The saying goes, once you’ve been bitten by the arctic bug, you can’t stop going back to the arctic. Nearly 25 years ago, my parents were first “bitten”. My parents did expeditions throughout the Arctic, on foot, kayak and ski. They skied to both poles, roamed the tundra during the summer and, in 2000, started Arctic Watch. Finally, the perfect spot in the arctic. As my brother and I came into the scene, we also, somehow became bitten by the “arctic fever”. Go figure.
Now you may ask, what exactly is the arctic bug? The arctic bug is the sheer beauty that the north has to offer; untamed, untouched and unspoiled. The arctic is one of the last “untouched” places on earth – you could have arrived to the same location hundreds of years earlier, and it would still have been just as wild. Once you’ve experienced this – you just want to keep going back to the arctic.
To say the least, it’s pretty clear we’re passionate about what we do. And we’re passionate about sharing it. The trick is, how did we “show” people our passion?
For many years, we tried different recipes; different types of websites, tried to advertise through magazines, travel shows, etc…
In 2010, we nailed it – a company called bv02 and a creative, talented group of people who worked there. Two people from bv02 joined us that summer, Andrew Milne, bv02 president, and Matt Davidson, media strategist. They too became bitten by the Arctic bug. They understood what we were trying to show people; and gave us the best strategy for it – We now knew how to present the Arctic Watch Experience to people who came across our website.
Both Matt and Andrew will be joining us this summer, to help us continue to deliver awesome videos and pictures to you, the adventurer.
Enough said. First up, Matt Davidson:

Matt Davidson created all the Arctic Watch videos on our website (of which one was nominated for a Webby – the equivalent of the Academy Awards for the internet!). His first time at Arctic Watch, he quickly became part of the Arctic Watch team. His talent, passion, creativity and patience has helped to make the Arctic Watch Experience reachable.
Andrew Milne:

President of bv02, Andrew’s creativity helped make our website possible. He understood what we were looking for, and, in just one week at Arctic Watch, was as “bitten” by the arctic as we are. His, Matt’s and the team at BV02′s hard work are greatly appreciated.
We look forward to having them both back at Arctic Watch this summer, for more adventure.